12 Best Free WordPress Newsletter Plugins to Strengthen Your Email Marketing for 2023

Are you searching for the best free WordPress newsletter plugin to add and manage newsletters on your website?

If yes, then you are in luck as we’ll be listing some of the best plugins for it in this article.

Newsletters can be very beneficial for your website and email marketing. You can send various updates about your website to the users through emails.

It can also help to keep your website visitors engaged with your latest news and content on the website.

And that’s why we’ve brought you a list of the best WordPress newsletter signup plugins for your site.

But, before jumping into the list, let’s briefly discuss why to use the newsletter plugin.

Why Use a WordPress Newsletter Plugin?

We all know that WordPress plugins increase the functionalities and features when you create your website. Therefore, if you want to get the best results with the newsletters, a WordPress newsletter subscription plugin can be of help.

One of the most obvious reasons why you’ll need a WordPress newsletter plugin is to create newsletter subscription forms with popups.

Most of these plugins let you create them with an easy-to-use drag-and-drop interface. The users who have filled the subscription forms are recorded in an email list and the newsletters can be sent to them.

Furthermore, the WordPress newsletter plugins can also help in managing your newsletter campaigns. Some of the plugins even track the countries, cities, opens, and bounces and provide a statistical report according to it.

Hence, it can be very beneficial for you to research and improve your email marketing strategies if required.

So, we’ve listed out the best WordPress newsletter plugins for you to grow your email subscriptions in this article.

Just install and activate the plugins and you can use them without any issues.

Some of these plugins are specifically designed to help you in newsletters whereas some plugins help you integrate their newsletter-related services to WordPress.

Make sure that you have already installed one of the responsive WordPress themes or SEO-friendly WordPress themes compatible with all the major plugins.

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12 Best Free WordPress Newsletter Plugins

1. Everest Forms

Everest Forms is actually a form builder plugin that lets you create great-looking forms in no time. However, it also lets you create an email subscription form and help you grow your email list.

It has add-ons that allow you to integrate email marketing platforms like Mailchimp, ConvertKit, etc., to easily create and manage your email list.

Therefore, it also works well as a WordPress newsletter plugin to create your own subscription form with its easy-to-use drag-and-drop form builder.

Hence, with Everest Forms, you can easily collect subscribers to grow and extend your business.

Key Features:

• Availability of Mailchimp and ConvertKit Integration
• Option to Customize Your Newsletter Signup Forms
• Ajax Form Submission
• Fully Responsive Design
• Multiple Form Templates

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2. FluentCRM

FluentCRM is a comprehensive email newsletter and campaign plugin for your WordPress website. 

It enables you to send email newsletter forms, collect an email list, automate emails, and manage customer relationships in the fastest and simplest way possible. 

FluentCRM also provides you with the total analytics of your email newsletter campaigns. You can easily track the opened and clicked email newsletters along with the clicked links. 

The best part is that you can also use and integrate FluentCRM with other WordPress plugins like WooCommerce, LearnDash, Paid Membership Pro, etc. 

Key Features:

• Import your existing WordPress users as CSV
• Send automated email campaigns
• Segment contacts by lists and tags
• Save and archive your pre-written email copies
• Get detailed analytics of your marketing campaigns

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3. Omnisend

Omnisend, a renowned email and SMS marketing platform, offers seamless integration with WordPress through its plugin.

This powerful tool simplifies the process of enhancing your email and SMS marketing efforts on your WordPress website, catering to both novice and experienced marketers.

Omnisend makes it easy for online stores to turn website visitors into subscribers. You can then engage and activate those subscribers so that they become your customers, and then use automation and campaigns to turn those one-time customers into lifelong fans.

Elevate your email and SMS marketing on WordPress with Omnisend for WordPress—it’s your efficient, cost-effective email & SMS marketing solution.

Key Features:

• Craft engaging newsletters effortlessly with an easy drag-and-drop builder that comes with 250+ pre-designed templates.
• Start free and try out automation, popups, campaigns, and all other features
• Reach your audience on any device with mobile-optimized signup forms
• Omnisend syncs seamlessly with WooCommerce
• Offers comprehensive documentation for easy setup

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4. Newsletter

As suggested by the name itself, Newsletter is a fantastic WordPress newsletter plugin to enhance the email subscriptions on your website.

So, if you’re looking for a plugin to help you with email marketing, this plugin is a perfect fit for you.

It allows you to have unlimited subscribers for your newsletter. Similarly, this WordPress newsletter plugin also allows you to use unlimited newsletters with tracking.

Furthermore, it checks for spam subscriptions for website security with the domain or IP blacklists, Akismet, and Captcha too.

Key Features:

• Delivery Speed Fine Control
• Drag and Drop Composer
• WPML Ready
• Multi-list Targeting
• GDPR Compatible

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5. Mailchimp for WordPress

Mailchimp is one of the most popular email marketing services and Mailchimp for WordPress is a plugin to help you integrate it for WordPress.

It enables you to write newsletters through multiple methods that make easy access to subscriptions. Furthermore, it’s also free for up to 2,000 subscriptions which can be really handy.

Mailchimp also lets you create multiple forms with the help of the premium version. Whereas, in the free version, you are limited to only a single form.

The subscription forms can also be submitted using AJAX with this WordPress newsletter plugin so submitting a form won’t reload the entire web page or the form.

Key Features:

• User-friendly and Mobile Optimized Signup Forms
• Email Notifications
• Seamless Integration with WooCommerce
• Developer-friendly Plugin
• Well Documented

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6. OptinMonster

OptinMonster is an all-in-one solution for the marketing of your WordPress website. So, this plugin can be used as a marketing toolkit or a WordPress newsletter plugin to integrate its services to your site.

Thus, you can easily increase your newsletter subscribers list and grow sales with the help of this plugin.

It has an easy-to-use drag-and-drop popup builder that helps you create beautiful email subscription forms, popup campaigns, etc.

Furthermore, this plugin also provides you with pre-built popup templates to help you save your precious time.

Key Features:

• Drag and Drop Popup Builder
• Options to Embed Newsletter Signup Forms to Posts
• Fully Responsive Design
• Popup Animations
• Reliable A/B Split Testing

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7. MailPoet

If you want to grow the email subscribers of your website, MailPoet can be of great help to you. The best part is it enables you to build your mailing list without leaving the WordPress admin panel.

Moreover, this WordPress newsletter plugin can be easily used on any WordPress website without any issue.

Apart from this, it also has an option to schedule your newsletters. Thus, you can either send them right away or schedule them through new blog post notifications with just a few clicks.

Additionally, this plugin can also have options for managing your subscribers and subscribers list.

Key Features:

• Send Automated Welcome Emails
• Multiple Responsive Templates
• GDPR Compliant
• WooCommerce Email Customizer
• Insightful Stats

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8. Email Subscribers

Email Subscribers is the best WordPress newsletter signup plugin that helps you collect leads and send automated blog post notifications. You can also send broadcasts to your subscribers.

Best of all, you can manage all these from one place with the help of this plugin.

It also helps you add the neat-looking newsletter subscription form anywhere on your website.

In a nutshell, this free WordPress newsletter plugin is perfect for any type of website owners like bloggers, marketers, etc. to fulfill all your email subscription needs.

Key Features:

• Unlimited Email Templates
• Create, Schedule, and Send Broadcasts
• Send Post Notifications
• Open/Viewed Status for Emails
• Import/Export Contacts

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9. Popup Builder

One of the easiest ways to indulge your website visitors to use the email subscription is with popups. And the Popup Builder WordPress newsletter plugin does just that.

You can easily create a popup for newsletter subscriptions with the help of this plugin.

Popup Builder can be also used to show various discounts and offers of your website for your visitors. In this way, you can attract more subscribers to your website too with this free WordPress newsletter plugin.

Furthermore, it also enables you to add animations for your popups which makes your newsletter popups more noticeable.

Key Features:

• Set Popup Location on Screen
• On Click/On Hover Popups
• Multisite Compatible Popups
• Autoresponder for Subscriptions
• Fully Compatible with Popular WordPress Plugins

We have a list of some of the best WordPress popup plugins too. Do check them out if you want to create more popups on your website.

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10. MailOptin

If you want a powerful and flexible WordPress newsletter plugin, then MailOptin can be a great companion for you. You can use popups as well as forms to gather more newsletter subscribers.

It also has an autoresponder that can come in very handy for you as you don’t have to respond to every new email subscriber by yourself.

MailOptin also has some more automation options that can really grow your email marketing list to generate more leads.

Moreover, there are also forms for sidebar/widget forms and call to action to enhance the email lists. On top of that, this plugin also lets you display directed messages to your visitors.

Key Features:

• Automated Emails for New Posts
• Email Digest of Published Posts
• Newsletter Scheduling
• Seamless Integration with all Email Marketing Platforms
• Responsive Email Templates

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11. Mailjet

Mailjet Email Marketing is the best WordPress newsletter signup that allows you to manage all your marketing and transactional emails, signup forms, and contact lists with ease.

The plugin also offers an automated contact synchronization feature to help you build your contact lists at your convenience.

Moreover, this flexible newsletter plugin enables you to set your own subscription confirmation email template, thank you page, or widget form.

What’s more? It also provides access to reliable statistics on your campaigns that show opens, clicks, the average time to click, etc. to improve your email performance.

Key Features:

• Drag and Drop Email Editor and HTML Builder
• World Class Deliverability
• 100% GDPR Compliant
• WooCommerce Support
• Integration with Contact Form 7

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12. Newsletter Glue

Last but not least, Newsletter Glue is an easy-to-use newsletter plugin for your WordPress website. It is relatively new compared to other newsletter signup plugins.

However, it helps you create and send a professional email newsletter without any hassle. And you can do this right from your WordPress admin dashboard.

Likewise, the plugin also provides an easy way to style your newsletter to attract more customers. You can easily customize the newsletter logo, featured image, font style, and more.

Furthermore, it also lets you add custom CSS to your newsletter.

Key Features:

• Easy to Setup
• Send New or Old Blog Posts to Subscribers in No Time
• Easily Create Weekly Roundup Newsletters with the Latest Posts
• Option to Choose Audience, Segments, Lists, Tags for Newsletter
• SEO-friendly Newsletters

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Wrapping Up!

Well, this is pretty much it for our article on the best WordPress newsletter plugins. You can use any one of them to create and add newsletter subscription forms and popups to your website.

Although most of the features are free, some of the plugins are also available in their premium versions. The features of the free versions are enough for most of the websites.

However, you can always switch to the premium versions as you grow your audience.

We also have a list of the best WordPress email marketing plugins and social media plugins that can further enhance your email marketing strategies.

Likewise, if you want to view the best WordPress themes for your website, do visit our Theme Collections too.

And, it’s a wrap-up for now.

We hope you liked this article. If you did, make sure to share it with your friends as well. You can also write to us in the comment box below.